• Represent the brand in an authentic and credible way
• Increase brand visibility, trust, and community engagement
• Build long-term partnerships with athletes and content creators
• Position selected athletes as official brand ambassadors
Our athletes are expected to reflect the brand’s identity both online and offline through training, lifestyle, and content.
To qualify, applicants must:
• Be actively involved in sport, fitness, or performance-based training
• Train a minimum of 3–4 times per week
• Maintain a healthy, athletic lifestyle that aligns with the brand image
Examples include: gym training, bodybuilding, CrossFit, powerlifting, running, combat sports, or other consistent athletic disciplines.
All athletes must demonstrate:-
• Reliability and consistency (posting, communication, and commitments)
• A positive, professional public presence
• Alignment with the core values and identity of Catar Cottega Openness to feedback, creative direction, and collaboration
• Respectful communication with the brand and community
Athletes are required to publish at least 3 pieces of content per week, such as:
• Photos
• Videos
• Reels
• Stories
• Catar Cottega must be clearly visible (worn and/or tagged/mentioned)
• Tag the official brand account and use any campaign hashtags provided
• Engage actively with followers (replying to comments, basic community interaction)
• Keep content consistent with Catar Cottega’s visual identity and tone
• Content must be original (no stolen footage/music usage that risks takedowns)
Minimum expectation: 3 posts/weekStronger performance is rewarded with higher-level placement and additional opportunities.
All athletes agree to:
• Wear Catar Cottega during training sessions, events, and in content whenever possible
• Consistently meet the weekly content requirements
• Communicate professionally and respond within a reasonable time
• Follow brand guidelines (logo visibility, tagging, messaging, visuals)
• Avoid actions that may damage the brand’s reputation
Optional but encouraged:
• Participation in product feedback (fit, quality, colors, new ideas)
• Attending brand shoots/events (when possible)
To maintain a spot in the program:
• Performance and consistency may be reviewed monthly or per launch
• Athletes who consistently exceed expectations can be upgraded to a higher level
• Athletes who fail to meet requirements may be paused or removed from the program
