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Lululemon is the name everyone knows. Walk into any yoga studio, any gym, any airport and you will see the logo. But a recognisable name does not always mean the...

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Fabletics promises affordable gymwear through a subscription model backed by celebrity co-founder Kate Hudson. Low prices, VIP deals and constant promotions make it look like a bargain. But there is...

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AYBL has grown fast. Affordable prices, trendy designs and aggressive social media marketing have made them popular with a younger gym audience. But affordable does not always mean good value.

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Alo Yoga has become one of the most visible activewear brands in the world. Celebrity endorsements, influencer deals and a strong visual identity have put Alo on the map. But...

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Skims is a global phenomenon. Backed by Kim Kardashian and valued at billions, it dominates the shapewear and loungewear space.

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Gymshark is one of the biggest names in gymwear. With millions of followers and athletes worldwide, they have built an empire. But bigger does not always mean better.

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Two brands. Both premium. Both built for athletes who refuse to settle. But when you put Catar Cottega and DFYNE side by side, the differences become clear. This is not...

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